We have now entered the third phase of the lockdown and things are getting more berserk than ever. Everything is so abnormal right now, starting from being locked in our own houses to not getting to eat our favourite street food. Not to mention about the once blooming businesses, which are now sinking just like the mighty Titanic. People are struggling to hold everything together but it seems to be falling apart. Well, they could not save the Titanic from the glacier but we surely can save your business from drowning deep into the sea.
The best digital marketing company in Kolkata is at your service with all its employees working hard from their homes. These difficult times cannot deter their enthusiasm to serve you with quality ideas that can enhance your online presence. These are some of the approaches which you can employ right now for establishing and maintaining your organization’s name.
Social Media Marketing
Although you don’t have much work to do, your customers and clients are still quite active on social media. It is the only way they can communicate and interact with the outside world right now. So, you can make radical use of social media like Facebook, Instagram, Twitter, etc. to reach out to people. You can promote your business, build your brand and connect with potential customers by posting engaging content. Take help of graphics and gifs with attractive taglines and captions to draw people towards your business. A good social media marketing agency will turn your losses into gains by running favourable campaigns.
Search Engine Optimization
You can be on the top in your market by featuring first in the internet search results. If you choose the right digital marketing agency, it can help your business to grow and flourish. SEO is all about using the right keyword in the right context in the right place. Let’s be frank here and admit that if you are not on the first page of Google, it is almost equal to not having any online presence. Hence, you can turn this lockdown in your favour by optimizing how people find you in their search results.
Website
Website is your company’s address on the internet. Prospective clients find you online with the help of a website. It helps them know about your services, ideas, achievements and visions. Therefore, you must get a website created to let people get acquainted with your business. You can also use social media to promote your website. A website is even more required during this lockdown period because people can’t contact you physically. This will bring them closer to you and you can still find some business with them. After this lockdown, you will have a well-maintained website which will help improve your customer service and increase sales.
Video Marketing
People have less work to do presently. They pass their time surfing the internet and watching videos. So, you must exploit this opportunity to stack the cards in your favour. Produce fun and engaging videos which will grab people’s attention. These videos are capable of securing their confidence and trust in you. Distribute these videos through social media channels and expand your business whilst you have a golden chance.
A social media marketing company in Kolkata is offering these services and many more even during the lockdown period. What are you waiting for? Seize the moment and don’t let your work suffer.