Buyers and sellers today use the internet to identify the greatest potential prospects, thanks to rapid technological advancements. Over 89 percent of buyers and sellers in the real estate sector, for example, rely on the expertise and experience of a real estate agent to help them discover the ideal home or sell their current home. You’re missing out on a wonderful opportunity to acquire new clients if you haven’t built a real estate digital marketing services strategy yet, says the executives of Digital Googly, the best digital marketing agency in Kolkata. So, what’s the best way to boost the amount of potential customers you have online? Continue reading to discover the best methods to get new clients!

Take Advantage of SEO Optimization Services

If you want to get quality leads for your real estate firm, start implementing search engine optimization (SEO) services.

  • Find appropriate keywords: Keywords help your website to appear in relevant search results. If you want to attract the proper customers to your business, you must s keywords that will assist them in finding you. You’ll be able to identify the suitable keywords with the help of keyword analysis.
  • Ensure quick loading time of your website: Users don’t like to wait for slow-loading pages, and Google doesn’t want to send them there, so make sure your site loads quickly. To ensure you’re providing the greatest possible experience, use a tool like Google Page Speed Insights to test your site’s load time.
  • Make sure your website is adaptable to different devices: Users will search for products and services on their PCs, tablets, and mobile devices. People will spend less time on your website if it does not adapt to various devices, and they will be more inclined to leave.

Consider hiring a digital marketing company in Kolkata to assist you in improving your SEO and attracting more customers.

Make the Most of Your Local Presence

Again considering the real estate sector as an example, people prefer to work with a local real estate agent when purchasing or selling a home. You may boost your local visibility by optimising for Google My Business listings.

Consider running Google Local Services Advertisements, offered by a Kolkata-based digital marketing company, to help more users see you at the top of the search results.

Pay-Per-Click (PPC) Adverts can Help you Attract more Interested Customers

One of the most efficient strategies to produce leads is to use Digital Googly’s PPC management services. At the top of search results, PPC advertising appear above organic listings. These adverts assist you outrank your competitors in search results.

To begin with PPC, you must first select the appropriate keywords. Keywords cause your ad to appear in search results, so you’ll need to conduct some keyword research to come up with suitable terms.

Utilize Social Media to Develop Client Ties

Social media marketing is one of the most effective ways to interact directly with potential leads. Utilize social media optimization services to generate high-quality leads for your company.

To get started with social media, you’ll need to figure out which platforms (Facebook, LinkedIn, Instagram, Twitter, and Pinterest) you’ll use to interact with your target audience.

Choose websites where your target market spends the majority of their time, says the digital marketers of Digital Googly in Kolkata.


Although we have talked about real estate as an example in this blog, the abovementioned strategies is the gold standard when it comes to generating leads for any business. Running a business is difficult enough, but managing your online presence on your own may be even more difficult. Digital Googly helps fuel your website with the latest technology using their lead generation solutions and digital marketing services, ensuring that your visitors are converted into clients.