In this age and time, if you are having an unattractive website with a bizarre or outdated design it can cause your users to hit the back button quite easily. An ugly website is just unprofessional and it makes you seem careless as you don’t bother about the type of customers you want to attract.
Making a brilliant website takes a lot of effort as you have to encourage people to browse your website and stay there for quite a long span. Are you wondering why does a good website design matter? It is especially important to enhance your customer’s content viewing experience.
However, you are a business owner, not a professional website designer. How can you make your website look great? The answer is simple, hire the best website design agency in Kolkata and you are all set to bring in more revenues.
Good Design Elements That Drive Sales
There are a few simple do’s and don’ts when it comes to creating a website. At first, keep in mind that there are a few basic elements of good website design. The most important ones are mentioned below:
Cohesive Fonts And Colors:
Nothing is more outdated than clumsy colors and hodgepodge fonts. An experienced website designer will choose 2-3 fonts that complement one another. In addition to that, an experienced designer will also choose few main color themes to use throughout the website.
Use Simple Navigation:
Do you want to increase views on your website? An easy and quick solution is to use a simple navigation bar that is concise and clear. Plus, don’t miss to use a search bar at the top of the page. As a result, you can guide your visitors to find out the exact things they are looking for. Providing a search button saves your visitor’s time to a great extent. The best website development company in Kolkata never misses out the importance of navigation.
Do you think that adding certifications or testimonials on your website is not a part of your design? Well, it most certainly is. At first, you need to add logos that show up your credentials, such as security badges, certifications, and so on.
Secondly, if you have been making your clients happy with your services and products, don’t hide your accomplishments ever. Instead, be loud about it. The best way to do so is by showing your new customers that you are a legitimate business. Ask your clients to give reviews and feedback on your services so that you can include those in your website. Believe it or not, your new customers mostly look around for what your existing customers have to say about you. Make sure to hire the best website design and development company in Kolkata who takes all the plunges for you.