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Twitter May Fall While LinkedIn Rises
While other social media platforms are seeing steady or rapid growth, Twitter has failed to grow its user base in 2017. Recently, the platform tried to revive its reach by expanding its ways, but this effort’s success has yet to be seen. Digital Googly, the digital marketing agency in Kolkata can help clients.
AI & Behavioral Marketing Will Make Strides Together
In 2017, marketing platforms collected and stored information such as site usage, browsing patterns, search history and content preferences to create customer profiles and behavior. The marketers use marketing strategies that help marketers to create custom messages for addressing these prospects. Digital Googly, the SEO Services Provider in Kolkata gives guidance to the clients.
Brands Will Invest Heavily in Influencer Marketing
The strategy of influencer marketing is in popularity for the past few years. The micro influencers and major celebrities were successfully used by brands dealing in clothing and beauty for a while, but now brands like Amazon are grabbing attention. Digital Googly, Web Developer in Kolkata helps clients to build up influence marketing strategy.
New Advertising Formats Will Circumvent Ad-Blocking Technology
[/fusion_text][fusion_text]Every day, shoppers are discovering ad-blocker software. However, Face book and other smart advertising platforms allow businesses to know their content will be seen as they have found ways to disable ad-blocking on their sites,. Others are moving to new platforms.
YouTube, while well-established, is growing significantly in popularity with a new audience base, and advertisers are taking notice. Parents are quickly making the switch from expensive cable. This is a great opportunity for advertisers who want to reach this target segment with streaming ads. YouTube Marketing Company like Digital Googly has all these tips and techniques.[/fusion_text][fusion_text]
Privacy Protection Will Be a Major Priority Across the Globe
[/fusion_text][fusion_text]Brands that sell to customers in Europe and beyond must comply with the onset of new privacy regulations across the globe. GDPR, The new European Data Protection Regulation, will redefine what online privacy means for all organizations, as they’re faced with requests (and requirements) for the permanent erasure of information of customer through the “right to erasure” and restrictions about how prospect data is collected and used for marketing initiatives. Digital Googly, web design company in Kolkata, keeps a track of all this.[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]